I've been searching around for a really great brush holder. I've tried those Sephora inspired ones, but I really didn't like how the fillers took up a lot of space. So I've been waiting around for e.l.f. to have another 50% off so I could buy their $15 brush holder until I came across the exact same thing, well minus the logo, at Walmart for around $6. Now that's better than having to pay $7.50 + Shipping costs ;] I love love love it!